The existing pattern about SEO purely deals with the desktop first world thereby ignoring mobile optimization. This is one of the important things that online sellers need to understand if they are to take branding of their ecommerce website to an elevated level. If you believe Google brings you business, then here’s something for you; it’s not too late for Google to launch its core mobile- friendly update.
Priorly, Google had launched the ‘Mobilegeddon’ update initiating mobile-friendly websites. Yet, there’s one core point to understand. Desktop sites are ranked based on the content of mobile version of the site. Such is the significance of mobile-friendly websites.
Google has not yet started the Mobile- First Index update yet. But, it will roll-out in the end of 2017. There will obviously be only one index and that will be the Mobile- First one.
There are various types of mobile websites introduced in the past few years. These were found to improve the user- friendliness of websites to multi-folds.
The SEO changes Ecommerce Sellers must know:
Single Page Application the abbreviation of SPA. Mobile searchers will be directed to the requisite app by creating deep links within the app. This will help the Google discover app content and optimizes the app.
Mobile KWR for Answer Boxes:
Searching on mobile devices is different than in desktop. There are mid-tail keyword phrases that are suggested along with “people also ask” and “people also search for” options.
Geo is considered an important factor for mobile searches. Depending on that also SEO of ecommerce site should be done.
Mobile Ranking Factors:
The speed of the website loading on the mobile
Pop-ups should not be a distraction. It needs to be limited in size when used on mobile
For mobile ranking, the core factor is user- interface
Last but not the least, crawling is one of the biggest concern to be considered
This year, let ecommerce sellers focus on addressing websites that have mobile- friendly related issues. This will surely incline sales of the Multi-vendor shopping cart software business to a positive side.